How to Attract and Retain New Clients
When branching off on your own, one of the biggest questions to ask is “How can I get people through my doors to work with me?” If you don't have a plan to bring patients and clients to you, and you don't have any other ways to make income, then how will your business ever survive?
It is important to have a plan on how to bring in new clients, but it is equally important to have systems in place to have great retention. If you have 100 people come in, and 100 people never come back again, then this isn't great for business!
My Goal For You:
It is time to build a network of professionals around you who can refer people to you, and who you can refer out to if something is outside of your scope of practice.
My goal is to help you come up with creative ideas to bring people into your care, then to have systems in place to retain these clients so they feel well taken care of.
Have you ever gone to a place that felt really welcoming, and was a place you would want to continue coming back to? If you answered yes, that is what you should create with your own business.
And if you ever find something that you are currently struggling with in your business, message me at summitforwellness.com/messenger
1:30 – I currently have a 90% retention rate with clients at the end of the first year working with them
3:10 – The importance of having confidence as you work with someone
4:45 – Why you need to have a 30 second elevator speech
5:30 – Elevator speech should be enticing and should catch someone's attention
6:20 – Use your profession as a way to open up conversation
7:20 – Build a professional network around you. Reach out to different professionals in the wellness industry
9:15 – It is better to collaborate as wellness professionals instead of having conflict between professions
11:35 – Offer to put on a free workshop for another company or clinic
13:15 – Ask other practitioners what their client base is struggling with that you could help with
16:10 – Make new clients feel at home and feel as though you are a trustworthy person
17:10 – Sometimes asking a tough blunt question can open the doors for trust
19:10 – Set up a way to keep your clients accountable with their own health
20:30 – Discover their goals and what they want to accomplish, and make sure you tell them why they are doing something and how it relates back to their goals
23:15 – Start to automate your own business and take away the areas that people could use as an excuse not to be successful
24:10 – Use your email service provider as a way to keep clients on track
26:00 – Be available for your clients to reach out if they need the help
27:45 – There should always be a “Why” behind everyone you do for your clients
29:50 – Get to know your client on a deeper level. Know their interests, their family, etc
31:30 – 10 Ways to Retain Clients Cheat Sheet
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